Effective Marketing Management Techniques - workshop, October, 2016, Lusaka-Zambia - KSM Management Consultants Ltd- Zambia, HR Outsourcing, Payroll Management, Recruitment, Job opportunitie in Zambia, Salary Surveys, Performance Management Systems, Human Resource Services

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Effective Marketing Management Techniques - workshop, October, 2016, Lusaka-Zambia

13TH OCTOBER, 2016 at MIKA CONVENTION CENTRE, LUSAKA

In order to develop and improve professional Marketing Skills, We need to identify and attract the right people who want your products or services in preference to your competitor.

For all firms, whether a modest start up or a multinational giant, an effective marketing strategy can serve as a crucial road map for the entire business. By developing and establishing a coherent and well considered marketing strategy, organizations can promote their business, court the right types of client and allocate their resources correctly, all while safeguarding the reputation of the firm.

A company’s brand is its most important asset, so attempts should be made to enhance and protect it throughout the marketing process. In order to achieve this, organizations must implement the right marketing strategies as quickly as possible.

WHY YOU SHOULD ATTEND

Provide a new view of the marketing management function to identify potential management blind spots and improvement areas
Review the marketing management framework, best practices, analysis and decision making models and tools needed to formulate and implement successful marketing programs
Offer experiential analysis of the challenges of CMOs and their marketing teams in implementing the business strategies
Analyze, plan, and implement marketing strategies, using advanced marketing management frameworks
Provide work-based projects to help you develop practical marketing initiatives based on your unique set of issues and business environment
Know-how to plan, implement and monitor marketing strategy using performance measurement systems
Create a practical framework for planning and controlling of marketing communication programs
Develop the core marketing management skills and competencies. The core competencies include marketing knowledge, planning, control, problem-solving and communication.

WHO SHOULD ATTEND

Marketing Managers, Sales Managers, Business Development Managers, Advertising Managers, Public Relations Managers, Media Relations Managers, Market Research managers, customer relationship managers, product managers, entrepreneurs, and marketing management consultants

FEES: K1,500 per participant (teas, lunch, material, certificates inclusive)

EARLY BIRD OFFER: 10 % Discount on bookings made 5 days before the event date.
Enroll 3 participants and get the 4th at 50% Discount.

For bookings and clarification, contact: Phone- 0211 295486, 0975 844051, 0962 845555; Email- This email address is being protected from spambots. You need JavaScript enabled to view it.